> Who we are

Who we are

Save Money, Increase Accuracy

Welcome to EntityWise

Since 2007 we’ve specialized in record match technology and have created a machine learning approach to
matching records that is more accurate than the traditional platforms. Existing platforms employ old
technologies, deterministic and probabilistic, which fall short in matching the entire data set leaving tasks,
potential duplicates, suspects for humans to review manually. Through this new approach we customize the
match algorithm for each client through a short learning exercise and can then make decisions on 100% of the
data set. This technology enables us to have several revolutionary solutions.


Our Platform


Cerno is the first full stack match solution to employ a 100% machine learning technology. The benefits of this approach is an implementation measure in days not

AI Steward

By investing in an MDM / EMPI / MPI platform you recognize the need to match your data accurately and completely but all of these platforms fail to match the entire population

Match Toolkit

he first machine learning based custom match API No need to implement an expensive match solution when you only need a Decision